portfolio

  • A solo course creator with an online community, helping handmade shop owners build and grow profitable creative businesses.

  • With a fast-growing paid membership platform and a large unpaid audience on social media and YouTube, the founder and small team (5 total) were stretched thin. Operations were mostly reactive: content was going out, members were joining—but backend systems, community engagement, and cross-team coordination needed support to grow sustainably.

  • I joined as a project assistant supporting the founder, marketing manager, business manager, and customer support manager. My responsibilities quickly expanded from daily admin and marketing tasks (updating the website, prepping YouTube content, writing social posts) to owning audience-facing initiatives.

    After being promoted to Community Manager, I became the key point-of-contact for both paid members and prospective subscribers. I engaged directly with members, hosted virtual calls, managed inbound questions, and surfaced content ideas from within the community to improve the value of the paid membership.

    Behind the scenes, I initiated and executed projects to boost retention and maximize ROI for members, like redesigning onboarding tutorials, improving portal navigation, building submission forms, and connecting members with peers who’d faced similar business challenges.

  • With strong operational support and consistent community engagement, the founder was able to focus on coaching and product development. Member retention improved, the paid community became more active and valuable, and the team operated more smoothly across content, marketing, and customer support. My role became essential in bridging strategy and execution—keeping both the team and the community aligned and thriving.

  • A boutique custom home builder that constructs high-end residential properties in Southern Ontario.

  • The founder/project manager was managing all client relationships, site updates, and vendor coordination, often resulting in communication gaps, delayed decision-making, and time-sensitive information getting lost between stakeholders. As the company scaled, it became clear they needed internal operational support and someone to bridge the gaps between the field and the office.

  • Initially hired as the Office Manager, I quickly became the Project Assistant, supporting a lean team that included the owner, an off-site accountant, and two site supervisors. I took ownership of all internal scheduling: coordinating service calls, site visits, and meetings between the founder, architects, designers, subcontractors, and homeowners.

    I also streamlined internal communications by acting as a reliable liaison between the owner and other stakeholders—including trades, external vendors, and the accountant—ensuring the right information was passed along accurately and promptly.

    In addition, I resolved low- to mid-level technical issues and managed the company's tech infrastructure migration, moving them from Apple Mail and Dropbox to Microsoft 365 for greater security and centralized access. I also sourced IT professionals as needed for higher-level tech and cybersecurity support.

    To further support project execution, I developed internal documentation systems to organize key information (e.g., finishes schedules, product specs, model numbers, subcontractor contacts, warranty information, and vendor details) for quick access by both the internal team and external collaborators.

  • The founder regained valuable time and clarity, allowing him to focus on high-level project oversight and client relationships. Communications across the team and with external partners became faster and more reliable, while the shift to a more secure and integrated tech stack reduced friction and increased confidence across the business. My work created a backbone of operational stability and visibility during a time of growth.

  • A local real estate developer focused on designing and building small-scale, community-oriented condo projects in Toronto.

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